Editorial Expires Nov 7, 2026 Posted Oct 8, 2026

The Thanksgiving Price-Off: What a Dinner for 4 Costs at Canada’s Top Discounters

While Thanksgiving traditions vary across households—from dietary preferences and cultural dishes to non-traditional mains—the quest for value remains a universal goal. Recognizing that this classic menu isn't everyone's Thanksgiving meal, we put together a standard, traditional holiday dinner for a family of four to compare price tags across Canada’s top three discount grocers: No Frills, Walmart, and FreshCo.To keep comparison baseline consistent, our standard 4-person menu includes:


Frozen Grade A Turkey (~3 kg / 6.6 lbs allocated for 4 guests + leftovers)


Yellow/Russet Potatoes (5 lb portion)


Fresh Carrots & Vegetables (3 lb bag carrots / green veg)


Stuffing Mix (1 box Stove Top or store brand)


Cranberry Sauce (1 can Ocean Spray or store brand)


Gravy Mix (1 packet or jar)


Pumpkin Pie (1 bakery/frozen pie)

Price Breakdown by Retailer1. No Frills (Loblaw Banner)No Frills leads on deep-discount doorbusters for produce staples and loss-leader turkey pri
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